Business Resource Software, Inc.

The Business Insight Process

Step 1 Step 2 Step 3 Step 4 Step 5 Step 6 Step 7 Step 8 Step 9 Step 10 Next Step

Step 3.

You describe your product or service (your offering) and the development program that supports them. This has direct impact on decisions regarding pricing, promotion, distribution and support methodologies.

Sample Feedback: The Position Evaluation Graph compares the attributes of your offering (shown in red) with the best of your competition (shown in green). Ideally the display for your product will form a circle around the extremes of the graph. This evaluation will force you to consider the strength of each of the competitive offerings and how you must position your offering to face them.
Step 3

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Business Resource Software, Inc.
Georgetown, Texas 78628
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