The Business Insight Process

Step 1

Step 2

Step 3

Step 4

Step 10.

The ultimate test of the success of your strategy is profitability. Business Insight guides you through every step of financial projections and evaluates profits and return on investment.

Sample Feedback: This industry model, initially described by Michael Porter in his book, Competitive Strategy, addresses the key factors that influence industry profitability. Your objective should be to understand each of these factors to the extent that you can defend against them or influence them in your favor. The nearer the plot point is to the outer edge of the chart, the more favorable it is for your strategy.

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