Analyze your Potential To properly exploit your opportunity, you must understand
your potential. Plan Write for Sales walks you through a structured process to
prepare you for the development of your strategy.
You will get a complete analysis of
competitive positioning, sales capabilities, promotional capabilities,
distribution strategies, and the best ways to employ the Internet.
Analysis Charts
Included in the analysis is this Blake-Mouton sales grid. Based on your
answers to your sales techniques, it charts your position on the grid. It will
then describe the characteristics of sales personnel who will effectively use
this technique.
Leverage Strengths
Understanding where your strengths and weaknesses lie is essential to
developing your strategy. A complete analysis is provided after answering
questions about your:
Sales Capabilities
Promotion Capabilities
Internet Usage
Distribution Channels
Understand the Analysis
The key to benefiting from the analysis is understanding how the results
were derived. Each contributing factor is hyper-linked to your answers to
questions asked by Plan Write for Sales.
You can change your answers to see how a different strategy would impact
your success potential.