Business Resource Software, Inc.

Features list
Plan Write Tour
Expert System
Strategy Charts

Expert Edition generates 3D Charts to evaluate your strategy.

Each chart is accompanied by a full explanation of the strengths and weaknesses of your marketing strategy.

You may choose to insert any of these charts in your business plan to document your strategy for success:
  • Industry Attractiveness
  • Competitive Advantage
    This matrix examines the benefits of obtaining a competitive advantage through cost leadership and/or differentiation.
    You are positioned in the High Differentiation / High Relative Costs quadrant. Even though you cannot become a cost leader, you can continue to thrive by maintaining significant differences from the offerings of your competition. You are a speciality business.
  • Position Evaluation Graph
  • Price / Quality Matrix
  • GE Business Screen
  • Boston Consulting Group Matrix
  • Risk Matrix
  • Environmental Factors
  • Number and Size of Advantages
  • Market Forces
  • Product / Market Profitability
  • Capability and Propensity to Attack
  • Competitor Capabilities and Response
  • Portfolio Summary Matrix
  • Generic Strategies
  • Offering / Market Evolution Portfolio Matrix
  • Offering / Market Strategy
  • Directional Policy Matrix
  • Business Risk Analysis
  • Competitor Analysis
  • Offering Life Cycle / Customer's Loyalty
  • Tendency to Buy
  • Consumer Decision-making
  • Industrial Decision-making
  • Segmentation Matrix
  • Margin / Return Model
  • Offering and Market Change
  • Market Growth / Development Activity
  • Types of Product / Service
  • Price Sensitivity / Perceived Differences
  • Offering Life Cycle and Price
  • Retail Pricing
  • Pricing Strategy
  • The Brand / Commodity Matrix
  • Offering Life Cycle and Promotion
  • Use of Advertising and Personal Selling

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Business Resource Software, Inc.
Georgetown, Texas 78628
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