Business Resource Software, Inc.

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Press Releases

Free On-line Analysis Tool Available at StrategyInsight.com
Vista Release of all BRS Software Products Now Available
Ricoh Canada Inc. Selects BRS Software to Strengthen National Sales Force
Business Resource Software Meets Growing Demand for Sales Help
Texas CPAs Forge Alliance with Business Resource Software
Business Resource Software Targets Consultants



Free On-line Analysis Tool Available at StrategyInsight.com

Austin, Texas – June 13, 2007 – Business Resource Software, Inc., offering the most complete, cost-effective intelligent software solutions to your business planning needs, in partnership with the Small Business Administration, Small Business Development Centers, SCORE (Counselors to America's Small Business) and a select group of educational institutions, today announced the launch of it's newest online feature Strategy Insight.

"This is like no other software or service you have every seen. We are providing our www.StrategyInsight.com service free of charge to these organizations and their clients and website visitors to evaluate the market potential for new products or services or entry into new markets," stated Kylon Gustin, Vice President of Sales and Marketing.

The technical training required for an MBA is available through this free on-line service, which contains a knowledge base of proven business principles that combines the expertise of more than 100 experts in marketing strategy. Strategy Insight asks 60 questions about the company, product or service, competition, and industry. It weighs the answers against its knowledge base and evaluates the market position, measures the potential for success, identifies problems, and test alternatives.

"The additional benefit of having the analysis appear online immediately is another way we are providing clients with business planning solutions and the competitive advantages needed in today's highly competitive market", says Mr. Gustin.

About BRS

Business Resource Software transforms users into strategy experts through its business planning products that prove out business ideas, make them better, and guide companies toward revenue. Its business, marketing, sales and pricing planning software has been purchased by over 50 percent of the Fortune 500 companies in the US, but also accommodates one-person start-ups. BRS products have received favorable reviews by customers and media, gaining wide acceptance across several industries in the US, Asia, Europe, and Canada. A privately held company, BRS was founded in 1984 and is located in Austin, Texas. For more information, go to www.brs-inc.com, or call or .

Press Contact:
Kylon Gustin
or




Vista Release of all BRS Software Products Now Available

Austin, Texas – April 1, 2007 – Business Resource Software, Inc. announced that all of their software modules including Business Insight®, Quick Insight®, Plan Write®, and Insight for Sales Strategy® have been updated to be compatible with Windows Vista. Building on BRS's strong heritage of delivering leading intelligent software, the company delivers the most recent features in the Windows Vista platform.

BRS has initiated a liberal update policy allowing users a free upgrade to release 10 (the Vista compatible version) for any product purchased within the last year. Users must simply request their free update by April 30, 2007. Products purchased prior to April 1, 2006 can be updated for a nominal fee at www.brs-inc.com/update.asp.

According to Kylon Gustin, VP of Sales and Marketing, "customers should realize a smooth transition and exceptional compatibility when upgrading to the exciting Windows Vista operating system." For more information on all BRS product lines, visit www.brs-inc.com.

About BRS

Business Resource Software transforms users into strategy experts through its business planning products that prove out business ideas, make them better, and guide companies toward revenue. Its business, marketing, sales and pricing planning software has been purchased by over 50 percent of the Fortune 500 companies in the US, but also accommodates one-person start-ups. BRS products have received favorable reviews by customers and media, gaining wide acceptance across several industries in the US, Asia, Europe, and Canada. A privately held company, BRS was founded in 1984 and is located in Austin, Texas. For more information, go to www.brs-inc.com, or call or .

Press Contact:
Kylon Gustin
or




Ricoh Canada Inc. Selects Business Resource Software to Strengthen National Sales Force

Insight for Sales Strategy Selected to Streamline and Integrate Sales Opportunities and for Online Training Course Curriculum

Austin, Texas – Business Resource Software, Inc. (BRS), which develops and sells business planning products, today announced that its sales software program, Insight for Sales Strategy®, has been selected by Ricoh Canada, Inc. for its company-wide sales managers who oversee direct sales managers and sales representatives throughout Canada. The company has ordered the BRS software program for all of the company sales managers and is now including it as part of their online training program curriculum for new sales representatives.

Insight for Sales Strategy is ideal for complex sales when interfacing with multiple decision-makers is necessary. Critical results from the program include: 1) raising red flags identifying barriers to a close; 2) recommending solutions to overcome obstacles; 3) identifying strengths and weaknesses of each sale; and 4) construction of an Excel-compatible pipeline worksheet of forecasted sales.

“Insight for Sales Strategy streamlines the sales process, offers objective assessments much like an outside observer would, and ensures that our experienced sales team asks all of the right questions which, left unanswered, could torpedo a promising sales opportunity,” said King Mahon, Vice President of Direct Sales, Ontario. “Our sales managers now benefit from accurate forecasts based on critical evaluations – not wishful thinking – and all sales rep forecasts are combined into a single pipeline. It facilitates the sales process considerably and we have seen an immediate ROI.”

Insight for Sales Strategy sells for less than $230.00 and can be purchased through Business Resource Software at www.brs-inc.com; or go to http://www.sales-strategy-brs.com. View the complete case study at http://www.brs-inc.com/press/cases.asp#ricoh.

Ricoh Canada is a wholly owned subsidiary of Ricoh Corporation, the leading international provider of the highest quality document and content management solutions for the 21st Century workplace. Its Toronto, Ontario headquarters oversees a 650-member Canadian workforce. www.ricoh.ca

About BRS

Business Resource Software transforms users into strategy experts through its business planning products that prove out business ideas, make them better, and guide companies toward revenue. Its business, marketing, sales and pricing planning software has been purchased by over 50 percent of the Fortune 500 companies in the US, but also accommodates one-person start-ups. BRS products have received favorable reviews by customers and media, gaining wide acceptance across several industries in the US, Asia, Europe, and Canada. A privately held company, BRS was founded in 1984 and is located in Austin, Texas. For more information, go to www.brs-inc.com, or call or .

Press Contact:
Kylon Gustin
or




Business Resource Software Meets Growing Demand for Sales Help with Sales-Strategy-brs.com Website

Austin, Texas – Business Resource Software, Inc. (BRS), which develops and sells business planning products, today announced the launching of a new website, www.sales-strategy-brs.com, to complement the company's comprehensive sales software packages, Plan Write® for Sales, and Insight for Sales Strategy®. The BRS sales software is designed for sales managers of all experience levels, offering an objective and business-model method to develop a complete sales plan to determine the most effective sales strategy, create a comprehensive tactical plan, and measure the success of the sales efforts, including valuable feedback and keeping track of necessary questions to ask for each sales opportunity. The software has also proved valuable as a coaching and learning tool to enhance one-on-one time with sales reps and outside sales organizations, assessing the potential of each sales prospect, anticipating obstacles to closing the sale, and forecasting sales prospects and goals accurately.

Product Features, Availability, and Pricing

Plan Write for Sales is ideal for sales planning, strategy, and tactical development to provide structure and vision to the sales department. Insight for Sales Strategy contains features useful for complex sales that require interfacing with multiple decision makers. Each sales product sells for $229.95 and is available immediately by contacting BRS in Austin, Texas at or or go to www.sales-strategy-brs.com.

About BRS

Business Resource Software transforms users into strategy experts through its business planning products that prove out business ideas, make them better, and guide companies toward revenue. Its business, marketing, sales and pricing planning software has been purchased by over 50 percent of the Fortune 500 companies in the US, but also accommodates one-person start-ups. BRS products have received favorable reviews by customers and media, gaining wide acceptance across several industries in the US, Asia, Europe, and Canada. A privately held company, BRS was founded in 1984 and is located in Austin, Texas. For more information, go to www.brs-inc.com, or call or

Press Contact:
Kylon Gustin
or




Texas CPAs Forge Alliance with Business Resource Software

Use of Business Software Seen as Valuable Tool for CPAs to Expand Services

TSCPA Austin, Texas
Business Resource Software, Inc. (BRS), which develops and sells business planning products, today announced a referral partnership agreement with Dallas-based Texas Society of Certified Public Accountants (TSCPA), one of the largest nonprofit professional organizations representing CPAs in the nation with a membership in excess of 27,000.The agreement calls for TSCPA to promote BRS products through its website, for which it will receive a referral royalty for every product sale generated directly through those efforts. BRS will, in turn, increase its customer base of CPAs who are at the forefront of a growing trend of business service providers adding strategic and business counseling to their repertoire of services. The BRS/TSCPA agreement takes effect immediately. The website links can be found in the Member Benefits, Software section at www.tscpa.org, which takes members directly to the BRS Center for Business Planning.

Many consulting businesses and individuals use BRS products to acquire new business, conduct competitive analyses, assess product strategies such as pricing and marketing, and to develop business plans.

For example, CPAs can use the BRS Quick Insight® software as a business development tool to conduct marketing analyses for their clients or employers ; or, determine the proper pricing strategy during times of economic uncertainty by utilizing Plan Write® for Pricing. Applying an analytical assessment to an idea prior to product launch can save companies hundreds of thousands of dollars in expenses and manpower, and by using software products, such analyses can be conducted repeatedly and economically.

BRS co-founder and VP of Marketing Jerry Spencer notes that such diversification is leaping from being a competitive advantage, into a business necessity.

“CEOs, executives, product managers and directors are expected to be experts about their products or their services,” said Spencer. “Most of them are not – nor should they be – experts in all aspects of business or planning, such as product pricing, marketing, or accounting. But with limited resources, or when time-to-market is critical and decisions need to be made quickly, it is often prohibitive to look to several outside experts for each of those areas. Their CPA is someone with whom they have developed a relationship and that they trust, and now that relationship can be expanded to guide other areas and operations of their business.

“It is a win-win for all parties,” Spencer said of the agreement.

Products offered by Business Resource Software, which are designed to prove out business ideas, make them better, and guide companies toward revenue, include Business Insight®, Quick Insight®, Plan Write® for Business, Plan Write Expert Edition, Plan Write for Pricing, Plan Write for Hi-Tech Marketing, Plan Write for Sales, and Insight for Sales Strategy®. All products will be promoted under the agreement.

About BRS

Business Resource Software transforms users into strategy experts through its business planning products that prove out business ideas, make them better, and guide companies toward revenue. Its business, marketing, sales and pricing planning software has been purchased by over 50 percent of the Fortune 500 companies in the US, but also accommodates one-person start-ups. BRS products have received favorable reviews by customers and media, gaining wide acceptance across several industries in the US, Asia, Europe, and Canada. A privately held company, BRS was founded in 1984 and is located in Austin, Texas. For more information, go to www.brs-inc.com, or call or .

About TSCPA

TSCPA (http://www.tscpa.org) is a nonprofit, voluntary, professional organization representing Texas CPAs. The society has 20 local chapters statewide and has 27,000 members. TSCPA is committed to serving the public interest with programs that advance the highest standards of ethics and practice within the CPA profession.

Press Contact:
Kylon Gustin
or
TSCPA Contact:
Sarah Seals
(800) 428-9272, ext. 688
(972) 687-8688
Sseals@tscpa.net



Business Resource Software Targets Consultants

Self-Employed Use Business Planning Software to Enhance Services in Increasingly Competitive Market

Austin, Texas – Business Resource Software, Inc. (BRS), which develops and sells business planning products, today announced the availability of consultant-specific software suite packages and website, www.brsplan.com. The packages, geared toward building business for consultants and smaller service providers, are based on the popular BRS “Build Your Business” concept and contain selected combinations of its business planning, pricing and marketing software. BRS products have long been used by both large and small businesses, but the increasing number of self-employed workers marketing themselves as business or marketing consultants has also increased the need for greater differentiation and expanded expertise. The BRS software packages allow consultants to counsel their clients through each strategic phase of their business, increasing both business development success, and repeat business from existing clients. The software can be used repeatedly, so that it pays for itself quickly.

The website, www.brsplan.com, uses a business wheel to depict phases within a business cycle that interactively demonstrates how and which BRS products can be used during each individual phase, from evaluating new product ideas and acquiring investment capital, to implementing the sales strategy and closing the sale.

“My services as a business consultant have been greatly enhanced since I started using BRS,” said Audra Marrs of A D Marrs & Associates in Austin, Texas. “One of the greatest features is the interactive quality of the software, so that as you go through the process of answering questions, it presents you with additional scenarios that you either have to act upon, or suggests for consideration to possibly maximize results. It has been a very impressive tool to use with my clients.”

Products offered by Business Resource Software, which are designed to prove out business ideas, make them better, and guide companies toward revenue, include Business Insight®, Quick Insight®, Plan Write® for Business, Plan Write Expert Edition, Plan Write for Pricing, Plan Write for Hi-Tech Marketing, Plan Write for Sales, and Insight for Sales Strategy®. The package suites consist of an Entrepreneur Package, and two levels of consulting packages.

Pricing, Availability and Support

The Consultants Package contains seven software products for $1475.  Each product can also be purchased individually, although the package represents a 20 percent savings over purchasing individual products. Technical service and support is available on all software purchases.

About BRS

Business Resource Software transforms users into strategy experts through its business planning products that prove out business ideas, make them better, and guide companies toward revenue. Its business, marketing, sales and pricing planning software has been purchased by over 50 percent of the Fortune 500 companies in the US, but also accommodates one-person start-ups. BRS products have received favorable reviews by customers and media, gaining wide acceptance across several industries in the US, Asia, Europe and Canada. A privately held company, BRS was founded in 1984 and is located in Austin, Texas. For more information, go to www.brs-inc.com, or call or .

Press Contact:
Kylon Gustin
or


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Business Resource Software, Inc.
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