Business Resource Software, Inc.

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Business Insight creates charts to describe your position in the market. The expert system evaluates your business in comparison with your competition and the market. Each graph shows areas where you excel or drag behind.

Choose any chart:
Competitive Advantage
Potential Generic Strategies
Strategic Factors
Environmental Factors
Environmental Risk Matrix
Tendency to Buy
Price Sensitivity
Product & Market Change
Industrial Decision Making
Product Life Cycle
Capacity & Propensity to Attack
Sales Volume
Product Market Profitability
Boston Consulting Group Matrix
Product Competitive Position
Industry Attractiveness
Marketing Strategy Matrix
Directional Policy Matrix
Business Risk Analysis
Market Forces
Internal Factors

Description of the Model
This chart portrays the interaction between three of the five forces from the Industry Attractiveness chart. If the prospect is in a position to dictate the terms under which they purchase your product or service and there is also a high probability of new competition or substitute products then it will be difficult to be profitable. As either or both of these forces is weakened, your potential for profitability increases.
  Characterize Your Enterprise
The expert system will position your enterprise on the chart based upon your description of:
  • switching costs
  • economies of scale
  • barriers to entry
  • distribution channels
  • differentiation
You can trace through the supporting analysis and its conclusions, adjusting your input until you are satisfied your description accurately characterizes your enterprise.

The Circle shows the market has a medium probability of new entrants, and the power of the buyer is medium. Hold on during turbulence Aim to differentiate, create demand Make profits quickly or capture market share Profitable position

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Business Resource Software, Inc.
Georgetown, Texas 78628
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