
more information:
Overview
1. Analyze Your Strategy
2. Manage Change
3. Structure Your Planning
4. Think Outside-the-Box
5. Identify Risks
6. Strategy based on Fact
Demo
Charts
Testimonials
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Business Insight®
Analyze your Business Strategy
Business Insight will interview you asking questions on issues related to growth and operations including:
- mission & vision
- products & services
- sales & marketing
- advertising & promotion
- organization & training
- hiring & compensation
- management biographies
- web strategy
- market segmentation
- competitive strengths
- financials
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Business Insight Examination
Your answers are matched against a knowledge base of proven business strategies to evaluate hundreds of marketing and business concepts as they relate to your unique circumstances.
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Model for Success
Business Insight will use information about your company to create a unique model of your industry based on:
- Michael Porter's Competitive Five Forces
- GE Business Strategy Matrix
- Boston Consulting Group Matrix
- SWOT Analysis
- Product Life Cycle Analysis
- Pricing Strategy
- and 100 other models.
This results in a set of analyses, including:
- A written critique of your strategy
- Observations on strategic inconsistencies
- Graphs that analyze key market concepts
- List strategic strengths and weaknesses
- A success potential rating in eleven areas
- A written draft of a marketing plan
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Strategize with the Experts
The expert knowledge that Business Insight incorporates is based on the
writings of numerous experts, including:
- Competitive Strategy, Michael Porter
- Principles of Marketing, Philip Kotler, Gary Armstrong
- High-Tech Ventures, C. Gordon Bell
- Creating Strategic Leverage, Milind Lele
- Value Migration, Adrian J. Slywotzky
- Service Breakthroughs, Heskett, Sasser & Hart
- The PIMS Principles, Buzzell & Gale
- And many more...
The cumulative knowledge of these experts is integrated
into Business Insight to help you develop a bullet-proof strategy.
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